DirectAdvice - Build Richer Relationships  
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Overview

The DirectAdvice solution is a personalized financial planning platform, designed specifically to deliver sophisticated, comprehensive, easy-to-use financial planning and advice to your clients. It is a powerful tool that enables your Financial Advisors to expand their business exponentially. It has interfaces that support Advisors at the desktop, CSRs in a Call Center, or self-directed customers at home.

By combining proprietary planning and advice technology with sophisticated support applications, we have created a fully customizable online capability that has the flexibility to adapt to whatever business model you use, whether your clients are high net worth individuals or middle-market consumers, and can integrate easily with your existing marketing, product and branding strategies. The DirectAdvice platform will help you build stronger customer relationships, deliver superior financial planning solutions through your Financial Advisors, and increase your client assets under management.

Platform ThumbnailOur core advice and planning components have external connections to data aggregation and transaction engines, provided through our preferred partnerships with Cash Edge and Business Logic. Their capabilities are used to preload and regularly update user information for the data collection interface. This connection to transaction engines enables your customers to take immediate action on the expert advice and recommendations provided through your Financial Advisors, including purchasing or selling financial products.
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We have also built out a suite of integrated support applications that help strengthen and deepen customer relationships over time. They include detailed analytics and administration capability, online collaboration software, inbound email management, outbound email development and campaign execution, content management, and help desk training and technical support. Together these applications make it possible to be more proactive with customers, react more efficiently as relationships develop over time, and manage your organization's planning and advice efforts more effectively overall.

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